Jan 1, 2009 dvm360
Untitled Document For more information, contact your Advanstar account manager at (800) 255-6864 or (800) 255-4569.
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RATES 1x 6x 12x 18x 24x 36x Tabloid Page
$9,680
$9,285
$8,895
$8,510
$8,330
$8,080
1/2 Tabloid $7,890
$7,570
$7,260
$6,930
$6,790
$6,590
Junior Page $8,080
$7,975
$7,705
$7,345
$7,180
$6,965
3/4 Jr. Page $5,985
$5,745
$5,500
$5,260
$5,145
$4,980
2/3 Jr. Page $5,420
$5,205
$4,980
$4,770
$4,675
$4,535
1/2 Jr. Page $4,215
$4,050
$3,875
$3,705
$3,610
$3,525
1/3 Jr. Page $3,340
$3,210
$3,065
$2,955
$2,860
$2,840
1/4 Jr. Page $2,625
$2,495
$2,370
$2,265
$2,185
$2,130
RATES, cont.
48x 60x 72x 96x 120x Tabloid Page
$7,865
$7,710
$7,475
$7,260
$7,090
1/2 Tabloid $6,410
$6,285
$6,095
$5,920
$5,785
Junior Page $6,735
$6,585
$6,295
$6,155
$5,985
3/4 Jr. Page $4,845
$4,765
$4,610
$4,485
$4,380
2/3 Jr. Page $4,400
$4,325
$4,185
$4,070
$3,980
1/2 Jr. Page $3,420
$3,345
$3,270
$3,195
$3,080
1/3 Jr. Page $2,840
$2,840
$2,840
$2,840
$2,840
1/4 Jr. Page $2,130
$2,130
$2,130
$2,130
$2,130
COLOR RATES
Page
Spread
Standard Second
Color
$945
$1,460
Matched
Color
$1,285
$1,870
Metallic Color
$1,440
$2,665
Process Color
$2,190
$3,340
POSITION
RATES
Page
Cover 2
+25%
Cover 3
+10%
Cover 4
+30%
Other
Special
Positions
+15%
EQUINE 1x 6x 12x 18x 24x 36x Tabloid Page
$6,315
$6,055
$5,800
$5,545
$5,435
$5,270
1/2 Tabloid $5,145
$4,935
$4,735
$4,525
$4,430
$4,295
Junior Page $5,200
$4,980
$4,785
$4,575
$4,480
$4,335
3/4 Jr. Page $3,900
$3,745
$3,585
$3,435
$3,355
$3,250
2/3 Jr. Page $3,535
$3,385
$3,245
$3,115
$3,045
$2,955
1/2 Jr. Page $2,745
$2,640
$2,525
$2,415
$2,355
$2,285
1/3 Jr. Page $2,180
$2,090
$2,000
$1,925
$1,870
$1,855
1/4 Jr. Page $1,710
$1,630
$1,545
$1,475
$1,430
$1,385
EQUINE RATES, cont.
48x 60x 72x 96x 120x Tabloid Page $5,125
$5,030
$4,875
$4,735
$4,620
1/2 Tabloid $4,180
$4,095
$3,985
$3,865
$3,770
Junior Page $4,220
$4,140
$4,010
$3,905
$3,820
3/4 Jr. Page $3,160
$3,110
$3,010
$2,925
$2,855
2/3 Jr. Page $2,870
$2,820
$2,730
$2,650
$2,595
1/2 Jr. Page $2,225
$2,180
$2,130
$2,085
$2,010
1/3 Jr. Page $1,855
$1,855
$1,855
$1,855
$1,855
1/4 Jr. Page $1,385
$1,385
$1,385
$1,385
$1,385
EQUINE COLOR RATES
Page
Spread
Standard Second
Color
$645
$1,000
Matched
Color
$840
$1,290
Metallic Color
$975
$1,845
Process Color
$1,430
$2,175
PRODUCTS360 RATES 1x 4x 6x 12x 18x 24x 36x Tabloid Page
$6,315
$6,185
$6,060
$5,845
$5,585
$5,330
$5,075
1/2 Tabloid $5,155
$5,050
$4,945
$4,755
$4,555
$4,345
$4,135
Junior Page $5,275
$5,165
$5,060
$4,865
$4,665
$4,455
$4,240
3/4 Jr. Page $4,095
$4,020
$3,860
$3,630
$3,390
$3,285
$3,170
2/3 Jr. Page $3,570
$3,500
$3,435
$3,300
$3,160
$3,035
$2,875
1/2 Jr. Page $2,750
$2,690
$2,595
$2,435
$2,355
$2,275
$2,130
1/3 Jr. Page $2,160
$2,110
$2,035
$1,905
$1,855
$1,845
$1,770
1/4 Jr. Page $1,740
$1,680
$1,640
$1,540
$1,485
$1,435
$1,380
PRODUCTS360
Page
Spread
Standard Second
Color
$710
$1,090
Matched
Color
$1,005
$1,555
Metallic Color
$1,230
$2,385
Process Color
$1,805
$2,800
PRODUCTS360
Page
Cover 2
+20%
Cover 3
+10%
Cover 4
+25%
YOUR DVM CAREER
1x
2x
Tabloid Page
$4,485
$3,820
1/2 Tabloid $3,660
$3,115
Junior Page $3,210
$2,725
3/4 Jr. Page $2,770
$2,365
2/3 Jr. Page $2,515
$2,140
1/2 Jr. Page $1,735
$1,470
1/3 Jr. Page $1,350
$1,150
1/4 Jr. Page $1,030
$870
YOUR DVM CAREER
1/2 Jr. Page
Tab Page
Tab Spread
Standard Second
Color
$400
$670
$960
Process
Color
$670
$1,120
$1,600
YOUR DVM CAREER
Page
Cover 2
+20%
Cover 3
+10%
Cover 4
+25%
Actual ad cost determined by number of columns multiplied by number of inches at applicable frequency rate and color choice. For
the best rate, frequency schedules must start with first insertion. Frequency
Black &
2-Color
4-Color
12x
$210
$252
$270
9x
$222
$264
$282
6x
$228
$270
$288
3x
$240
$282
$300
1x
$246
$288
$306
Recruitment ads and Practice For Sale ads:
Private practitioners,
$91
Each add'l
$1.00
Commercial advertiser,
$166
Each add'l
$2.00
Blind
box (practice for sale):
$45
Actual ad cost determined by number of columns multiplied by number of inches at applicable frequency rate and color choice. For
the best rate, frequency schedules must start with first insertion. RATES FOR DVM ADVERTISERS:
Black &
2-Color
4-Color
12x
$90
$105
$115
9x
$95
$110
$120
6x
$95
$115
$120
3x
$100
$120
$125
1x
$105
$120
$130
RATES FOR PRODUCTS360-ONLY ADVERTISERS:
Black &
2-Color
4-Color
12x
$115
$135
$145
9x
$120
$135
$155
6x
$125
$145
$155
3x
$130
$155
$165
1x
$135
$155
$165
Ad sizes 1x 3x 6x 12x Tabloid Page
$6,115
$6,020
$5,925
$5,760
1/2 Tabloid $5,035
$4,960
$4,880
$4,730
1/4 Jr. Page $2,060
$2,020
$1,985
$1,910
1/8 Page $1,555
$1,515
$1,480
$1,405
