dvm360 advertising rates: 2010 - DVM360 Media
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dvm360 advertising rates: 2010

dvm360

To download a PDF of the dvm360 media kit/rate card, click here.

Jump to: Big Expandable | Special Packages | Keyword Packages | Sponsored Product | Sponsored Video | Hospital Design | Hospital Team | Equine | E-Newsletters | CareerSniff.com

 

Full-Site (Veterinarians, Team, Students)
Run-of-Site CPM Net Impressions

ImpressionsLeaderboardMedium
Rectangle
SkyscraperSmall
Rectangle
75,000
$85
$80
$70
$30
300,000
$80
$75
$66
$28
600,000
$75
$70
$62
$26
900,000
$70
$66
$57
$24

Click here for more details about these ad unit sizes.

Big Expandable
*CPM Net Impressions
Home page buy including all content and role home pages

Frequency
Rate*
25,000
$175
50,000
$150
75,000
$125


Special Site Advertising Packages

Packages
Impressions
Rate
Base Combo1
300,000
$18,840
High Profile2
600,000
$34,620
Dominance3
1,200,000
$63,360
1. Includes 10 keywords with leaderboard in rotation on search results page for one month.
2. Includes 10 keywords with leaderboard in rotation on search results page for two months.
3. Includes 10 keywords with leaderboard in rotation on search results page for four months.


Keyword Package

Keyword Ads
Monthly Net Fee
Includes: 10 specific search words and a keyword-generated text ad identified as a sponsored link* on the right side of search engine results page
$500
* Keyword ads include: Headline of 25 characters, two lines of descriptive text up to 35 characters each, visible URL, and monthly keyword search report. Copy can be changed at any time.


Sponsored Product
On dvm360.com home page with link on Business360 e-letter

Frequency
Rate
1 Week
$1,585
2 Weeks
$2,525
3 Weeks
$3,375
4 Weeks
$4,185


Sponsored Video
On dvm360.com home page with link on Business360 e-letter

Frequency
Rate
1 Week
$2,090
2 Weeks
$3,495
3 Weeks
$4,770
4 Weeks
$5,985


Hospital Design
CPM Net Impressions

Impressions
Leaderboard
Medium Rectangle
SkyscraperSmall Rectangle
30,000
$105
$99
$86
$37
120,000
$99
$93
$81
$35
240,000
$92
$87
$76
$33
360,000
$86
$81
$71
$30


Hospital Team
CPM Net Impressions

Impressions
Leaderboard
Medium Rectangle
SkyscraperSmall Rectangle
25,000
$115
$108
$94
$40
100,000
$108
$101
$88
$38
200,000
$101
$95
$83
$35
400,000
$94
$89
$77
$33


Equine
CPM Net Impressions
Ad unit availability is limited to one advertiser per unit per month.

Impressions
Leaderboard
Medium Rectangle
SkyscraperSmall Rectangle
11,000
$195
$185
$165
$70
44,000
$183
$174
$155
$66
88,000
$172
$163
$145
$62
132,000
$160
$152
$135
$57


E-letters Premium Sponsor
An e-letter premium sponsorship includes a leaderboard and skyscraper.

E-newsletters
Frequency
Circulation
1x Rate
4x Rate
dvm360 fullcircle
(All Vets, Team)
Weekly
54,500
$1,825
$1,645
Firstline360
(All Team)
Bi-monthly
20,700
$1,560
$1,405
HospitalDesign360
(Vets Building,
Remodeling)
Monthly
2,400
$1,030
$930
Equine360
(Equine Vets)
Monthly
7,050
$1,220
$1,100
Business360
(Practice Owners,
Partners, Managers)
Monthly
19,000
$1,520
$1,370
Products360
(All Vets, Team)
Monthly
54,500
$1,695
$1,530
DVM Special Report*
(All Vets, Team)
On Demand
54,500
$25,000*
N/A
* Rate includes delivery 3x during conference.

E-letter Banners and Buttons

E-newsletters

Frequency
Circulation
Banner
1x Rate
Banner
4x Rate
Button
1x Rate
Button
4x Rate
dvm360 fullcircle
(All Vets, Team)
Weekly
54,500
$450
$405
$150
$135
Firstline360
(All Team)
Bi-monthly
20,700
$385
$345
$130
$115
HospitalDesign360
(Vets Building,
Remodeling)
Monthly
2,400
$255
$230
$85
$75
Equine360
(Equine Vets)
Monthly
7,050
$300
$270
$100
$90
Business360
(Practice Owners,
Partners, Managers)
Monthly
19,000
$375
$340
$125
$110
Products360
(All Vets, Team)
Monthly
54,500
$420
$375
$140
$125
DVM Special Report*
(All Vets, Team)
On Demand
54,500
N/A
N/A
N/A
N/A
* Rate includes delivery 3x during conference.

 

Source: dvm360,
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