Jan 1, 2009 dvm360
Untitled Document For more information, contact your Advanstar account manager at (800) 255-6864 or (800) 255-4569.
Click here to download a PDF version of this rate card.
Jump to : Color rates | Position rates | Marketplace rates | Product & Service Showcase rates
RATES 1x 6x 12x 18x 24x 36x Full Page
$7,310
$7,165
$6,935
$6,725
$6,505
$6,215
2/3 Page $6,215
$6,095
$5,915
$5,725
$5,530
$5,280
1/2 Page $4,765
$4,665
$4,530
$4,375
$4,230
$4,045
1/3 Page $4,180
$4,095
$3,965
$3,850
$3,715
$3,550
1/4 Page $2,935
$2,880
$2,800
$2,705
$2,615
$2,495
1/6 Page $2,350
$2,310
$2,245
$2,175
$2,110
$2,010
RATES, cont.
48x 60x 72x 96x 120x Full Page
$5,925
$5,705
$5,570
$5,360
$5,245
2/3 Page $5,035
$4,850
$4,730
$4,560
$4,455
1/2 Page $3,860
$3,715
$3,630
$3,495
$3,415
1/3 Page $3,375
$3,260
$3,185
$3,060
$3,000
1/4 Page $2,380
$2,290
$2,240
$2,155
$2,110
1/6 Page $1,910
$1,840
$1,795
$1,720
$1,685
COLOR RATES
Page
Spread
Standard Second
Color
$945
$1,505
Matched
Color
$1,250
$1,920
Metallic Color
$1,490
$2,775
Process Color
$2,185
$3,285
POSITION
RATES
Page
Cover 2
+25%
Cover 3
+10%
Cover 4
+30%
Other
Special
Positions
+15%
Actual ad cost determined by number of columns multiplied by number of inches at applicable frequency rate and color choice. For
the best rate, frequency schedules must start with first insertion. Frequency
Black &
2-Color
4-Color
12x
$168
$210
$228
9x
$174
$216
$234
6x
$186
$228
$246
3x
$192
$234
$252
1x
$198
$240
$258
Recruitment ads and Practice For Sale ads:
Private practitioners,
$91
Each add'l
$1.00
Commercial advertiser,
$166
Each add'l
$2.00
Blind
box (practice for sale):
$45
Ad sizes 1x 3x 6x 12x Full Page
$6,520
$6,465
$6,410
$6,235
1/2 Page $4,585
$4,545
$4,405
$4,405
1/4 Page $3,190
$3,170
$3,150
$3,085
1/8 Page $1,915
$1,900
$1,890
$1,850
